Hire GTM Talent That Drives Revenue.
Most search firms evaluate experience. We evaluate revenue capability. GTM Forge helps software companies identify revenue leaders, enterprise sellers and technical GTM talent through an operator-led assessment process.
Why GTM Hires Fail
Most hiring mistakes are predictable.
Hiring Based on CVs
Experience does not always translate into performance.
Weak Discovery Skills
Many candidates interview well but struggle to uncover business pain.
Poor Stakeholder Management
Enterprise sales success requires navigating multiple decision-makers.
Lack of Technical Credibility
Technical buyers expect commercial and technical fluency.
The cost of a failed GTM hire is rarely the salary. It is the lost pipeline, missed revenue and leadership disruption that follows.
What Makes GTM Forge Different
- Focus on CVs
- Focus on years of experience
- Optimise for volume
- Limited GTM understanding
- Evaluates revenue capability
- Assesses discovery quality
- Assesses stakeholder management
- Assesses deal execution
- Assesses technical fluency
- Assesses leadership potential
Experience explains where someone has worked. Revenue capability explains how they perform.
Roles We Help Hire
Revenue Leadership
- CRO
- VP Sales
- VP Revenue
- Sales Director
Enterprise Sales
- Strategic Account Executive
- Enterprise Account Executive
- Key Account Director
Technical GTM
- Sales Engineer
- Solutions Engineer
- Customer Success Leadership
Who We Typically Work With
We specialise in technical software markets where domain expertise matters.
How We Reduce Hiring Risk
Discovery
Define success criteria, role expectations and hiring objectives.
Market Mapping
Identify relevant candidates and build the target universe.
Assessment
Evaluate revenue capability, technical fluency and leadership potential.
Shortlist
Present a calibrated shortlist with detailed assessment notes.
Placement
Support interviews, offer negotiation and onboarding.
How We Work
[Engagement Options]Executive Search
Retained search for Chief Revenue Officers, VP Sales and senior revenue leadership.
Retained Search
Deep, exclusive search engagements for business-critical roles with defined milestones.
Contingent Recruitment
Success-based hiring for enterprise sales, sales engineering and customer success.
Revenue Leadership Hiring
Hire CROs, VPs and Directors capable of scaling revenue from $5M to $100M+.
Enterprise Sales Hiring
Strategic AEs, Enterprise AEs and Key Account Directors closing seven-figure deals.
Technical GTM Hiring
Sales Engineers, Solutions Architects and post-sales leaders for technical products.
FAQs
How is GTM Forge different from a traditional recruiter?+
We were founded by an enterprise software sales leader. Every candidate is assessed by someone who has carried a quota, run discovery and closed complex deals — not matched on keywords.
How do you assess enterprise sales talent?+
We evaluate discovery quality, stakeholder management, deal execution, technical fluency and commercial judgement using structured, operator-led assessments rather than CV review.
What roles do you specialise in?+
CROs, VPs of Sales and Revenue, Sales Directors, Strategic and Enterprise Account Executives, Sales Engineers, Solutions Engineers and Customer Success leadership.
Do you support retained and contingent searches?+
Yes. We run retained executive search for senior and business-critical roles, and contingent recruitment for enterprise sales, sales engineering and customer success hires.
How long does a typical search take?+
Most retained searches run 6–10 weeks from kickoff to offer accepted. Contingent roles vary based on seniority, market and urgency.
Do you provide replacement guarantees?+
Yes. Retained engagements include a defined replacement guarantee, with specific terms agreed at the start of every search.
Hiring a CRO, VP Sales, Enterprise AE or Sales Engineer?
Book a confidential conversation and learn how GTM Forge evaluates revenue capability differently from traditional search firms.